more Quotes

For May 2011:

Online Shopping

How can online shopping be made more accessible?

You may think that this could turn into a nightmare or humungous task but truth be told, it is not as difficult as you may think. The trick of the trade is for you to include this feature at the beginning of your design and development phases. It would probably be more of a challenge if you were to do it as a retrofit.

So to the crux of the matter: What makes online shopping accessible to all of your customers/consumers?
How can online shopping be made more accessible?

You may think that this could turn into a nightmare or humungous task but truth be told, it is not as difficult as you may think. The trick of the trade is for you to include this feature at the beginning of your design and development phases. It would probably be more of a challenge if you were to do it as a retrofit.

So to the crux of the matter: What makes online shopping accessible to all of your customers/consumers?

  1. Think of accessible online shopping as benefiting everyone.
  2. Ensure that online order or request forms can be deciphered by screen reading and large print technology software.
  3. Provide keyboard equivalents for mouse pointer movements. This feature would benefit not just blind persons. It will also benefit those with dexterity problems.
  4. Provide easy ways for shoppers to be able to enter their credit card numbers. Maybe a way for them to check that they have entered the correct credit card number.
  5. Provide an accessible captcha feature. One that a blind person can use. This means that they should be able to hear the numbers or text that they are required to enter and not through an image that pops up on the screen.
  6. Provide alt text equivalents and descriptions for images, icons, and graphics.
  7. Do your best to avoid pop-up and drop-down menus.
  8. It is always a good idea to provide a phone number that your consumer can call if they do indeed prefer to deal with a live person.
  9. If your consumer completes the online process, then be sure to provide a message that says that their transaction has been successfully completed and confirm this with an email.
  10. If the transaction is running into difficulty, then be specific to let the consumer know what the problem is. IE, which fields need to be re-entered.
  11. Finally, if date fields are required, then be specific with which format is required. Example, ddyymm, ddmmyy, yyyyddmm, or whatever is required.

This list of course could be expanded upon but it is a good start.

I'm Donna J. Jodhan your free lance writer and roving reporter wishing you a terrific day.
For more of my blogs, please visit:
http://www.sterlingcreations.ca/blog,
http://www.sterlingcreations.com/businessdesk.htm and
http://www.donnajodhan.blogspot.com.