Ask an Expert

Origin:
1325–75; Middle English (adj.) < Latin expertus, past participle of experīrī to try, experience

Hello everyone:

Each month I will be responding to a question, chosen from a pool of some of the most commonly asked ones that I have been asked over the years and continue to be asked. A complete archive of "Ask an Expert" articles can be found here.

Donna Jodhan, a woman with short dark hair and glasses, sits at a table with a laptop in front of her.

This month, I'd like to answer the following question:

Making a train trip more accessible

Before you say no or turn thumbs down on these suggestions; consider these thoughts.

You can definitely increase your revenue and reduce both your internal and external costs and here's how.

Take it from me! I have been an accessibility awareness consultant and advisor since 1998 and I continue to help companies to increase their revenues, reduce their costs, and reach hidden consumer markets!

Now as a sight loss coach I am helping consumers with sight loss to become more aware of their environment and their requirements and this is helping companies to have a better understanding of how they need to plan and execute their initiatives.

I can reassure you that there are practically hundreds of thousands of persons who are simply chewing at the bit to take a train trip whenever this Covid choke hold is over and that the railway companies know this only too well.

This may not be too far away; especially so for our seniors, persons with disabilities, and their friends and families. So here are some suggestions that will help you get a leg up on the competition.

  • Target your trips to suit the needs of seniors, persons with disabilities, and their friends and families.
  • Reassure customers that your train trips are safe and Covid proof.
  • Make sure that you have all of the necessary products on board to accomplish Covid proofing; masks, hand sanitizers, wipes, clean bathrooms, dining areas, and everything else.
  • Do not forget to talk about highly sanitized cutlery, plates, cups, glasses, and so on.
  • Keep repeating the message that your trips fully adhere to social distancing.
  • and the clincher! That you take extra care of seniors, persons with disabilities, and anyone requiring additional service.

This should be a good start.

To contact me please send an email to info@sterlingcreations.ca!
I'm Donna J. Jodhan (sight loss coach and accessibility advisor)